Latest posts by Jacqueline
How we’re fostering a work environment that puts wellbeing and mental health first
As the People and Culture Manager at Hallam, I'm thrilled to share a little bit about how we've transformed our…
Wellbeing at Work Summit: 2023 key takeaways
Our People and Culture Manager, Jacqueline Smith, attended this year's Wellbeing at Work Summit in London, and was joined by…
7 steps to creating an effective social media strategy
There is no doubt that, when it comes to building brand awareness, social media is key. So, why are so…
Dark Social might sound scary and frightening, but in its simplest form, it’s just a term used to explain content…
What is de-influencing? We explore TikTok’s latest trend
According to Statista, who provide global market and consumer data, the value of the global influencer marketing has more than…
Organic round-up: February 2023
We’re starting the year off by trying out new things, with the aim to bring you as many practical and…
Getting the most from your LinkedIn company page analytics
Do you want to gain a deeper understanding of the people who connect and engage with your company on LinkedIn?…
What is a social media marketing funnel?
Your social media marketing funnel is the path your customers take on their journey with your business, from the first…
Optimising your LinkedIn profile for performance and engagement
Make sure you stand out from the crowd with an All-Star LinkedIn profile. Here, we'll show you how.
How to handle social media complaints
Almost every business will, at some point or other, encounter complaints on social media. It’s inevitable as, no matter how…
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